Denver Cracker Company Wins Loyal Customers
Published in Portfolio (magazine of Leeds School of Business at CU-Boulder)
JENNIFER MARGOLES (BS ’03, management) answers most questions with the poise of a veteran brand ambassador. And then I asked about aerosol cheese.
“If you had to choose one, would you put Velveeta slices or canned squirty cheese on your crackers?”
There was an awkward chuckle … read article at ZMags.com